TSA to lead the way in producing global racquet sport events in 2011

Kuala Lumpur November 30th:- The production department at Total Sports Asia has seen a phenomenal growth since its inception. Originally providing production and satellite services for the US Open and the BWF major Badminton events, TSA is now projecting to provide over 800 hours of satellite feed from over 50 global events for a wide variety of sports in 2011.

“The dominance of racquet sports in our portfolio is a testament to how we have successfully replicated the formula we used in our first few years where we gained a foothold in tennis and badminton first. Since then we have sharpened our skills and expertise and now we can proudly announce our specialization in providing satellite services for badminton, (13x BWF Super Series events), Table Tennis (17x ITTF Pro Tour events), Squash (14x PSA World Tour events) and AIBA (Olympic Boxing), as well as several football, combat and motorsports properties,” said Dave Tully, TSA Vice President for Production.

“It is a natural progression for an agency such as ours to expand our services and increase production hours as we hone our skills. With a strong foundation in Olympic sports, football and racquet sports, we are expecting to corner the market and retain our exclusivity and specialization in these areas.

We will be involved in over 45 racket sports events alone next year which are happening across the globe, starting in January with the BWF Super Series in Malaysia, ITTF Pro Tour in the UK and PSA Tournament of Champions in New York. To make sure that we don’t compromise on quality we will be increasing our staff strength with at least four experienced hands coming on board to assist us in the coming year,” added TSA Group CEO Marcus Luer.

About Total Sports Asia
Total Sports Asia (TSA) is Asia’s leading independent sports marketing agency and content distributor with a dedicated team of over 80 sports marketing experts and six offices in Kuala Lumpur, Bangkok, Beijing, Tokyo, Mumbai and Delhi. Our core business is media rights distribution, TV production, sponsorship/licensing, events management and consulting.
TSA is recognized as Asia’s specialist in personalized sports & entertainment solutions. For more information please visit http://www.totalsportsasia.com

Contact Information:

Jasmime K. Darshan
Marketing Communications Manager
Total Sports Asia, Malaysia
Tel:+603 7660 9661


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