China’s football crisis shows money can’t buy success

Beijing (AFP) – China’s latest football defeat has left the country’s World Cup hopes in tatters, led the national team’s coach to fall on his sword and even prompted state media to ask if the programme should start again from scratch. China coach Gao Hongbo announced his resignation at a press conference in Tashkent following…

Kuala Lumpur Sports City

TSA To Oversee Commercialisation Of Bukit Jalil National Sports Complex – TSA to develop new commercial opportunities for National Stadium – New hospitality suites, branding opportunities to be available for corporate clients Total Sports Asia (TSA) has been appointed by Malaysia Stadium Corporation (PSM) to strategize and oversee the commercialization of Kuala Lumpur Sports City…

Y.B. Khairy Jamaluddin participating the Spartan Sprint Malaysia 2015

  Y.B. Khairy Jamaluddin participating the Spartan Sprint Malaysia 2015   About Total Sports Asia TSA is a fully integrated Sports Marketing business offering media rights distribution, TV production, events management, sponsorship and consultancy services to its clients working with Asian and international rights holders, corporations, government bodies, advertising agencies, sports federations and media platform…

Malaysian Debut Of Reebok Spartan Race A Huge Success

  Malaysian Debut Of Reebok Spartan Race A Huge Success Over 10,000 participants take part in world’s leading obstacle race held in conjunction with the inaugural National Sports Day Shah Alam, Saturday – The Malaysian debut of the Reebok Spartan Race saw over 10,000 participants take part in the two-day event that was one of…

Interview of Bloomberg TV Malaysia with Marcus Luer

  July 24, 2015 (Kuala Lumpur) – Marcus Luer, Group CEO and founder of marketing agency Total Sports Asia, says that Malaysia’s huge football fanbase is the biggest draw for foreign teams coming to the country. He also tells Bloomberg TV Malaysia’s Han Tan that sponsorship commitments mean more teams are enjoying lucrative trips to…